It’s All a Formula
“Nowadays it’s so hard to find something that has actually had some thought into it. It feels as if no one takes risks anymore, and it’s all about playing it safe and hoping people will keep consuming the mass produced media.”
As of lately many big companies have been mass producing shows, and one of the best examples of this is Disney. It used to be known for their great movies, and shows. Nowadays there isn’t any real good content to watch. Even if a company does find something that does well, they know that if they keep producing the same sort of content, people are still going to watch it just because it’s associated with something you love.
This doesn’t only apply to the movie industry, it can also be recognizable through the music industry. So many music artists have found something that works, which makes them scared that if they do try something new, their audience would stop tuning in. The same goes for the fashion industry, gaming industry, and more. It’s all so much of the same thing.
Whether you like it or not we are all part of this. People tend to support something because it’s big and trending which makes people want to be a part of it. But when it no longer has any attention like it used to, all of the sudden people start bad mouthing it or saying “I couldn’t believe I was supporting something like this.”
Nowadays it’s so hard to find something that has actually had some thought into it. It feels as if no one takes risks anymore, and it’s all about playing it safe and hoping people will keep consuming the mass produced media. There isn’t any wrong with liking something that you enjoy, but people should try to support smaller creators to help them make content that you’d potentially watch.
Look at recent YouTube content. It has gotten so formulated. They always try to find a way to break the algorithm so it can engage the audience. Not only that, people are actually testing whether or not the content they are producing is going to keep grabbing the person's attention by editing their videos to start endorphins. That’s why TikTok worked so well – the short video style in which every 60 seconds you get to feel like you got a reward by completing this one video. So the cycle begins and it never stops until you actually catch yourself or a boring, lame, unedited video comes up.
So many people nowadays want the best quality ever, but why can’t people just appreciate the time and effort the people put out there? For example, with the one creator Vsauce, in the early 2010s, it was easier to make videos because people wanted less. However throughout the years people's expectations started increasing as people made better quality videos than him. He liked that people were making those kinds of videos but it made it harder since of the competition. We have moved from a world of videos that were easy to make and also authentic, to videos where people have to HIRE workers to help them with THEIR videos. And I think that’s a problem.